Monday, February 10, 2014

Give Yourself a Valentine’s Gift – Learn About Doing What You Love as a Career!

We are coming up on Valentine’s Day, and I wanted to write about love.  Now, since this is a blog about franchising – only one topic made sense.  Do what you love!


I started the process of writing this article by doing a simple Google search of “doing what you love – franchise.”  The following categories came up on the first page of the search.

  • Dog Training
  • Bakery
  • Personal Training
  • Sports Coaching
  • Party Planning

The beauty of franchising is that you can do what you love, and someone has figured out the way to turn what you love into a business.

ONE LOVE, DIFFERENT OPTIONS

There may be many different ways to look at what you love and start a business.   Let’s look at a love for dogs, and the numerous different business options that you can consider.

A)  As that prior Google search indicated, dog training is just one of the many franchised business concepts are out there.   Many people are looking for help training their four-legged member of the family.

B)  Don’t forget about pet supply stores, which are another franchise opportunity.  Rawhide bones, leashes, bowls and toys are an important part of our furry friend’s life and a great way to run into many of those furry friend’s in the store itself!

C)  Sometimes life is busy and it’s difficult to get little Fido’s walk in.  Maybe you were stuck in traffic, got home late, and now Fido just wants to take a nap.  Did you know that there are dog-walking franchises?  They will come to your house and make sure that Fido gets his daily exercise.  

D)  Just as you can take a child to day care, you can take a dog to day care!  Doggie day cares are out there so that man’s best friend can socialize and have fun with other dogs during the day.

E)  In-house pet sitting and pet boarding services are available to take care of your canine companion when you are away from home.   Whether short-term or long-term, your dog will be able to still have that human interaction, have a filled bowl of food and water, and have the opportunity to play!

F)  From haircuts to baths, dog grooming services are out there to keep your puppy looking and feeling clean and fresh.  Whether your dog is meant for the Westminster Dog Show or just the Living Room, the entire family will appreciate your clean canine.

I AM DOING WHAT I LOVE

When I began searching for a business of my own several years ago, I was quite naïve on how to go about it and assumed my options would be limited to the obvious franchise choices, such as fast food or high-profile retail. Frankly, I wasn’t particularly thrilled about either of those options, just based on my own operating style. That’s when I stumbled upon this opportunity called FranNet that piqued my interest. In the course of investigating FranNet, much to my delight I discovered that the available franchise choices actually went far beyond the obvious, to the tune of more than 3,000 franchise concepts available in over 80 industries! Furthermore, I realized that two important criteria needed to met in order to make this life-changing decision:

First, and most importantly, I had to be IN LOVE with the notion of gaining my independence and being my own boss.

Secondly, I had to find the right opportunity in which to channel that need for self-determination. This would be something that could best leverage my transferable skills and comport with my operational preferences. It wasn’t necessary that I be In LOVE with the product or service to be provided, or have vast prior experience in the business. Certainly those elements were missing for me since I had never heard of FranNet or the practice of franchise consulting a few short weeks prior to making my decision to move forward.  What I did know is that I enjoyed helping people (although no longer wanted to manage them day-to-day), was fascinated with learning about a lot of different small businesses, and really, really wanted to have a more flexible work schedule and balanced lifestyle after so many years in the corporate environment.

Well, here it is twelve years later and I still love the business and lifestyle it’s given me! The decision was certainly a leap of faith at the time, but it’s proven to be quite successful for me!

ARE YOU DOING WHAT YOU LOVE?


A small percentage of people can say they are truly doing what they love, but many more could be!  I want to help you get to that point.  All of my services, consultations, events and webinars are FREE!

Let’s talk about what you love.  I can help identify business opportunities that align with what you want to do and the lifestyle you want to live.  Wouldn’t you love to be your own boss?  Wouldn’t you love to set your own schedule?  Give me a call at 313-821-5060 or email me at mcory@frannet.com.

Mark your calendar for 2/13, as I am holding a seminar in Troy, MI entitled “Franchising as a Career, an Investment, or Both!”  We will go over franchising basics and how you can find a franchise that fits your lifestyle wants and needs!  For more information, visit michiganfranchiseforum.com.  You can also contact me via the methods in the previous paragraph.